One of the most effective elements in marketing is copywriting. To get the best in your marketing efforts you will need to get your copywriting right. The art and science…

Copywriting and consulting for clients from different places around the world has taught me some things about writing copy and positioning it for high performance. I have learnt more by…

Writing business letters is a regular routine to any entrepreneur. One important skill you will need to master to do well in business is writing letters. Deals are won and…

You are about to enter my office and see how I execute clients projects. Buyers Block is a term i coined that means the mental and psychological resistance to an…