Tag - startups

5 Tips From Behavioral Economics That Can Help Startups Succeed

Anyone who’s been involved in a startup knowsthat there’s little room for error. One wrong move could be the difference between success and failure. So how can you increase the likelihood that your new business will not just survive, but thrive? This is where the science of behavioral economics – the merging of economic theory and social science – can help. It provides those operating startups, or any business for that matter, with the insights they need to make better decisions, which will improve their company’s position in [...]